So it's nice to see that she's still very much active in terms of creating new songs to celebrate plus her marketing team is really active in the social media sphere. She's had a few of these interesting "tweet to unlock" contests where she asks her Twitter followers to use a particular hash tag in order to reach a goal number of tweets to "unlock" the video. One of the recent experiments involved her latest video for Time Bomb, which resulted in over 25,000 tweets using the hash tag within a span of 43 minutes! And it's definitely a song that we love to hear any time we're at O Bar!
And just last night at 02:00am, Kylie launched another tweet to unlock challenge, this time for an exclusive video to help celebrate Pride. And again over 10,000 tweets using the hash tag #KyliePride resulted in unlocking this exclusive video of her performance at the Australian Mardi Gras!